A business thesis can take on several forms. It may be a research project or a case study. Either way, it is necessary to have a methodology section to justify your claim. Your methodology must convince the reader that your study is directly addressing a problem. For example, your problem statement may be to study the shopping habits of 500 consumers. To prove your methodology, marshal the evidence that you have obtained and then apply it to your problem statement. Challenges of writing a compelling business thesis Writing a compelling business thesis can be a challenging task. This type of thesis often focuses on solving a problem in a particular field. Because it is a narrow field, a business thesis can be uninteresting if it does not challenge the foundations of that field. Therefore, a business thesis writer must focus on writing an engaging thesis within the scope of that field. To make a compelling thesis, you should determine your research problem and develop a methodology for the study. A methodology section is important for a business thesis because it convinces the reader that you are addressing a specific problem directly. For example, if the problem statement is to study the shopping habits of 500 consumers, the methodology section must convince the reader that a sample of 50 consumers is statistically valid. Once the methodology section is complete, the next step is to marshal the evidence and apply it to the problem statement. Challenges of researching a business thesis If you are writing an MBA thesis, one of the challenges you may face is deciding on a topic. There are several ways to come up with a great topic. You may already have an interest in the field or have some unique abilities. In these cases, you may be able to pick a topic that fits your interests and abilities. Characteristics of a good business thesis A good business thesis includes a strong thesis statement, an outline, supporting evidence, and an appropriate scope. For instance, a thesis statement for a new product will explain how the product will benefit customers. The main idea will outline how the product will provide convenience for users, which will result in a lower monetary outlay.